Friday, January 31, 2020

Summery Essay Example | Topics and Well Written Essays - 500 words - 2

Summery - Essay Example An ethical decision, according to this model, requires ethical awareness, ethical judgment, ethical intention, and ethical behaviour. The Multidimensional Ethics Scale is then used by the authors to evaluate the level of justice and ethical decision making power in the accounting students. For the purpose of this study, the authors use samples of accounting students from 2 different countries, the US and Taiwan. The study aims to examine how culture affects the ethical decision making power of accounting students specifically. The four dimension model used with MES revealed that US students were more motivated to use egoism for decision making in the given 3 scenarios. On the other hand Taiwanese students used deontology dimension. The relativism is often ignored by the US students, whereas, Taiwanese students gave it more consideration in one of the scenarios presented. The individualism is a leading concept in the US culture. Hence, it can be related to the egoism that is apparent in the judgements of the US students. Taiwanese place more emphasis on uncertainty avoidance for rules and contracts; hence, deontology in the Taiwanese ethical judgements is expected as per their cultural practices. Hence, the study achieves its aim of concluding that there, indeed, is a relationship between ethical judgments and cultural

Thursday, January 23, 2020

Hath Not a Jew Eyes? The Identity of Shylock and Purpose of Anti-Semiti

Shakespeare’s The Merchant of Venice continues to receive criticism because of the many controversial topics integrated within an already debatable plot. One such reproach is whether the play demonstrates factors of anti-Semitism or persists as a criticism of the anti-Sematic tendencies of Christians during Shakespeare’s time. The factor of genre plays an essential role in how the play is interpreted when regarding anti-Semitism, particularly when viewed as either a romantic comedy or a genre that better encompasses the financial, moral, and religious conflict that is so prominent throughout the play. For instance, when analyzed as a comedy, Shylock’s malevolence may not exactly be reviewed as comical, but nevertheless seems peculiar and outrageous at times. From a religious standpoint, however, the vehement interactions between Shylock and Antonio are clearly centered on revenge and appear much more violent than a comedic standpoint may suggest. Furthermore, bec ause the play is â€Å"laced†¦ with cobwebs of fraud, theft, and speculation on all sides, it is less about the pursuit of love than about the pursuit, possession, and power of money† (Russin 115). In short, while some elements of the play may be substantially different in regards to the context of today’s time period versus Shakespeare’s time period since the complexity and rich use of language may be particularly susceptible to various interpretations, there are numerous examples that clearly demonstrate certain actions of Jewish oppression. Specifically, Shakespeare implicitly explores trends of anti-Semitism and establishes an ambiguous identity for Shylock by providing both a symbolic portrayal of the Jewish culture and a distinct dichotomy between Shylock and Antonio. Sh... ...ict imbedded within the text. Works Cited Anti-Semitism and The Merchant of Venice: A Discussion Guide for Educators. New York: Anti-Defamation League, 2006. Print. Coonradt, Nicole. â€Å"Shakespeare’s Grand Deception: The Merchant of Venice- Anti-Semitism as ‘Uncanny Causality’ and the Catholic-Protestant Problem†. Religion and the Arts. 11 (2007): 74-97. Print. Rosenshield, Gary. â€Å"Deconstructing the Christian Merchant: Antonio and the The Merchant of Venice†. Shofar: An Interdisciplinary Journal of Jewish Studies. 20.2 (2002): 28- 51. Print. Russin, Robin. â€Å"The Triumph of the Golden Fleece: Women, Money, Religion, and Power in Shakespeare’s The Merchant of Venice†. Shofar: An Interdisciplinary Journal of Jewish Studies. 31.3 (2013): 115-130. Print. Shakespeare, William. The Merchant of Venice. New York: Simon & Schuster Paperbacks, 2010. Print.

Wednesday, January 15, 2020

Marketing Mix (Research Paper) Essay

Business magazines and websites are abuzz with news about the value of marketing mix modeling as a way to help companies maximize returns on their marketing investments (ROMI). Despite the currency of this topic in the media, the concepts and tools of marketing mix modeling date back at least 30 to 40 years. The topic is of growing interest partly because of the corporate world’s interest in growing topline revenue. The last couple of decades have witnessed unparalleled cost cutting and staff reductions among the Fortune 500 in the U.S. The opportunities for further cost reductions are diminishing in number and scale, so the pressure for long-term financial performance from public markets can only be met by renewed emphasis on new products and revenue growth. A second reason for the growing interest in marketing mix modeling is the proliferation of new media (i.e., new ways to spend the marketing budget), including the Internet, online communities, search engines, event marketing, sports marketing, viral marketing, cell phones, and text messaging, etc. No one knows how to accurately measure the potential value of these many new ways to spend one’s marketing dollars. To grow revenue and profits, corporate executives need to understand the types of marketing investments that are most likely to produce viable, long-term revenue growth. That is, what combination of marketing and advertising investments will generate the greatest sales growth and/or maximize profits? Eureka! Marketing mix modeling might provide some answers to these challenging problems. What exactly is marketing mix modeling? The term is widely used and applied indiscriminately to a broad range of marketing models used to evaluate different components of marketing plans, such as advertising, promotion, packaging, media weight levels, sales force numbers, etc. These models can be of many types, but multiple regression is the workhorse of most marketing mix modeling. Regression is based on a number of inputs (or independent variables) and how these relate to an outcome (or dependent variable) such as sales or profits or both. Once the model is built and validated, the input variables (advertising, promotion, etc.) can be manipulated to determine the net effect on a company’s sales or profits. If the president of a company knows that sales will go up $10 million for every $1 million he spends on a particular advertising campaign, he can quickly determine if additional advertising investment makes economic sense. But, in a broader sense, a deep understanding of the variables that drive sales and profits upwards is essential to determining an optimal strategy for the corporation. So, marketing mix modeling can assist in making specific marketing decisions and tradeoffs, but it can also create a broad platform of knowledge to guide strategic planning. From a conceptual perspective, there are two main strategies to pursue in marketing mix modeling. One is longitudinal; the other is cross-sectional or side-by-side analysis. In longitudinal analyses, the corporation looks at sales and profits over a number of time periods (months, quarters, years), compared to the marketing inputs in each of those time periods. In the cross-sectional approach, the corporation’s various sales territories each receive different marketing inputs at the same time, or these inputs are systematically varied across the sales territories, and are compared to the sales and profit outcomes. Both methods are sound, and both have their place. Often, some combination of the two methods is the most efficient. .

Tuesday, January 7, 2020

The Journey Of The Day I Was Born - 913 Words

Kymonica’s Journey It all started March 8, 1979 the day I was born, I was back and forth from my mother and grandparents. When I was two I went to live with grandparents Permanently, I was raised in the country on a farm. My childhood was amazing, my Grandparents made sure I had everything I needed and wanted I was never Neglected in anyway. I lived with my grandparents until I was 14, then I moved back with my mother I got my first job when I was fourteen on workers permit, not long after that I found out I was pregnant and I had my first child at age Fifteen. Yes I was too young to be having a baby I was only a baby myself, but Having my daughter turned my life around for the better and taught me how to receive love as well as love. Having a child at a young wasn’t easy at all, she was born with asthma and we stayed in out of the hospital so much we could darn near own it Lolita threw me back a little in high school. I didn’t quit going to school, but being out with her so much pushed I back a half of unit shy of graduating on time. Two weeks before graduation during graduation practice they called me to the guidance office to tell me I was short a half unit to graduate and I had to come back for a semester to get my diploma it angered me so badly that I didn’t go back. Due to that I didn’t march with the class of 1999, as the years went by my grandmother got sick and died but before she died she made me promise that I would go back to school to receive my GED. I did justShow MoreRelatedHow My Family Changed The United States1605 Words   |  7 PagesI never truly thought about how my family had come to the United States. I assumed someone in my family, long ago, had decided that they wanted better for themselves and their family and had decided to come to the United States. 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